Fox Racing opened for business in 1974, when Geoff Fox, launched Moto-X Fox, a tiny distribution business for European motocross bikes in a 1,500-square foot building in Northern California. Today, Fox is remaining 100% committed to our motocross roots, Fox has also become leaders in BMX, Wake and Mountain Bike apparel and with its Fox Head logo, has become one of the most recognised action sports brands in the world. Through the guidance and feedback of Fox's championship winning athletes, the company continues to lead the charge by utilising the best technology and design talent available to enhance and optimise the quality, comfort and performance of all of its products